Readership and Distribution
Contractor has an audited average monthly circulation of 7,756. Total readership over 31,000.
Reader Demographics
- 71% of Contractor readers live on the eastern seaboard states of New South Wales (29%), Victoria (26%) and Queensland (16%).
- The remaining reside in Western Australia (22%), South Australia (6%) and Northern Territory (1%).
- The majority (98%) of readers reside in Australasia with the remaining 2% overseas.
- All Contractor readers are in the construction industry. 73% of readers also operate in the mining industry and 19% in safety and the environment.
- 93% of readers are service providers, 27% are industry suppliers.
- Contractor is read by decision-makers in infrastructure and civil construction; earthmoving, quarrying and materials supply; federal, state and local government, and equipment supply and hire.